Did you know that the way people are searching for travel destinations and lifestyle brands is changing? Right now people look for inspiration on Instagram first and then google these destinations, hotels to book. It redefines marketing. To achieve your goals you have to change your approach.
Your old content isn’t working anymore. You need specialized content created by professionals who understand how to stand out in this competitive environment. Lucky for you this is our specialty.
Your photographer has made photo’s that are optimal for your booking website. They showcase everything your hotel has to offer. You probably have a video on your website that has been used for several years. You have been re-using this content for a few years now and it’s still good. There is no reason to do anything new. Your bookings don’t rely on content or social media. At least right now.
You see a change. You see opportunity. Right now people check out your Instagram before they check your website. They decide if they want to go based on Posts & Reels. They save the posts and just go to the booking site to confirm the transaction. Your content is aimed to attract a whole new audience. Future guests will find you through different platforms and you are going to set foot there first.
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